Turn Your Network Into a Revenue Stream.
Your locations are seen by millions every month. Right now, those eyeballs are unmonetised. We turn them into a national advertising network with the partnership model that fits your infrastructure.
The Problem
You Own the Real Estate. Someone Else is Making the Money.
Every day, millions of consumers walk through your locations. They see your branding. They stand in your spaces. They spend time under your roof. And your revenue from those eyeballs is zero.
Meanwhile, brands are spending crores every month trying to reach these exact audiences through digital, TV, and roadside media. Nobody has connected the two. Until now.
Untapped Advertising Value
Millions of impressions happening at your locations every month. Nobody is monetising them.
Operations Complexity
Setting up DOOH requires software, sales teams, campaign delivery, and government approvals. Nobody wants that overhead.
No National-Scale Operator
India has no established DOOH partner that can operate at scale across your entire network. Nobody was doing this until Siaara Media.
The Solution
We Run The Network. You Earn The Rentals.
Software. Sales. Campaign Delivery. Government Approvals. All Handled.
Siaara Media is the DOOH operating partner India was missing. We handle CMS, advertiser sales, campaign delivery, monitoring, monthly reconciliation, and all necessary regulatory approvals across states and municipalities. You provide the locations. You earn predictable monthly rentals from a business you didn't have yesterday.
Full Operations Handled
CMS, sales, campaign delivery, monitoring, reporting. You do nothing operationally.
All Approvals Managed
Municipal permissions, state-level compliance, regulatory paperwork. Fully managed by our team.
Predictable Rentals
Fixed monthly payouts from month one. Not revenue share tied to network performance. Just clean rentals.
Multiple Partnership Models
From “you own the screens” to “we invest end to end”, we design the model that fits your infrastructure and appetite.
The DOOH partnership India's networks have been waiting for.
Four Commercial Paths
Four Ways to Monetise. Your Infrastructure. Your Choice.
Every network is different. Some already have digital screens. Some have flex hoardings ready to convert. Some are ready to invest in new infrastructure. And for the right network partners, we're willing to invest end to end. We work with all four.
Path 01
You Own, We Operate
You already have digital screens installed. We take over sales and operations.
- You provide the screens and locations
- We provide software, advertiser sales, and campaign delivery
- Fastest go-to-market
Path 02
You Invest in Screens, We Operate
You install new digital screens across your network. We handle everything after.
- You invest in the screen hardware and installation
- We provide software, sales, campaign delivery, and approvals
- High rental tier back to you
- We help you spec the right hardware
Path 03
Flex to Digital Conversion
You have existing physical hoardings. We convert them to digital.
- You provide the existing hoarding infrastructure and location
- We invest the capex to convert flex to digital
- Recurring measurable revenue from previously static inventory
Path 04
We Invest, We Operate (Select Partners)
For strategic partnerships at national scale, we invest end to end.
- You provide the physical space
- We invest in screens, hardware, connectivity, and installation
- Value rental tier (reflects our full-stack investment)
- Available only for select high-scale network partnerships (typically 100+ sites)
Case Study
How We Built India's Largest DOOH Network at Petrol Pumps.
The Mechmiles Partnership.
Siaara Media is the exclusive operating partner for Mechmiles, India's largest independent petrol pump retail network with 800+ outlets across 23 states. What started as a strategic partnership has become the blueprint for a national DOOH transformation.
We handled the connectivity. We managed all approvals. We built the sales pipeline. We deliver the campaigns.
- sites under partnership
- 800+sites under partnership
- states of coverage
- 23states of coverage
- monthly impressions at network maturity
- 3.2+ Crmonthly impressions at network maturity
- sites currently screened
- 367sites currently screened
This is the blueprint. Ready to be built across India's other networks.
Read the Full Case StudyLet's Talk About Your Network.
Every network is different. Every partnership is designed for the specific opportunity. Let's understand yours and design the right model together.